On Friday, 1 November 2019, Danish Pig Academy held another Marketing and Export Network event. It was a productive day where participants from several Danish Pig Academy members got an opportunity to update their knowledge and exchange their experience. The event was arranged in cooperation with Agro Business Park.
This time, the Marketing track focused on the importance of Marketing Content and Social Media strategy within the agricultural sector. Jacob Teilmann Andersen from Agrikom talked about what works when promoting agri-companies online. Julia Fennefoss Vollertsen, Head of Social Media at The Danish Food and Agricultural Council, made a presentation on how to reach your stakeholders using Social Media.
At the Export track, Claus Mortensen from Agro Business Park, among other things, explained how the Danish Pig Academy members can help each other in current and new markets. Leo Østergaard, Market Director in Skov and Lars Thejl, Export Manager in Washpower, made presentations on how to identify and maintain strong relationships with dealers around the world.
Danish Pig Academy would like to thank all the speakers for their interesting presentations as well as Agro Business Park for their professional guidance!